7 On-page Seo Optimization Tricks To Rank Higher In Google

Wednesday, 16 March 2016

7 On-page Seo Optimization Tricks To Rank Higher In Google

Posted by Samba Siva
On-Page Seo Optimization
Blogspot is a free blog publishing tool created by google. It is a free blogging platform which is very good or beginners. All the feauters of bloggeris very good but one of the main disadvantage of blogspot is lack of seo. Blogspot isless seo friendly when compared to WordPress. There are many on page seo optimizaton Tricks. But all of them are not recommeded. The techniques used by spammers are called black hat seo and Real blogger techniqes are white hat seo. But over optimization of white hat seo techniques may turned into black hat seo and may penalize your blog from search engines. So here are some recommended On-page Seo optimization tricks to rank higher. 

This blog post is very useful for blogspot platform users. If you are an wordpress user, 

Read: How to write seo optimized content

keyword research



on page seo optimization tricks

Off-page Seo is all about backlinks, social promotion, directory listing etc. And on-page Seo is about keywords. Do you know, Seo begins with keywords. Bloggers must do some keyword research before writing a post. The selection of keyword must be unique. Because the world is full of competition, there are many bloggers who target the same keyword which you target. If they are stronger than you, you must give up. At the same time, selecting keywords is difficult, so i recommend a tool like SemRush. So keyword research is the important step in the on page Seo optimization.


Blog post title


Post titles play an important role in the optimization of a blog post. By default, blogspot post titles are not optimized for search engines. So we must optimize titles for search engines. Now there is an bit of coding here.

In template find

<title><data:blog.pageTitle/></title><

replace the above code with the below one


 <b:if cond='data:blog.pageType == &quot;index&quot;'>
      <title>
        <data:blog.title/>
      </title>
      <b:else/>
      <title>
       <data:blog.pageName/>
      </title>
    </b:if>

By using this method, you can optimize post titles for search engines. So optimizing post titles is a very important thing in ranking higher . 

At the same time, the title must be unique. Because people only click unique titles in search engines. So while writing an title, be creative. 
Suggest read: Tutorial: seo optimize titles

Meta description




Rank higher in Google
Meta description is a very important thing which increase the rankings of your site. It will increase the CTR ( click through rate ). Some bloggers will fill the meta description with keywords, but it is not a good seo practice. Over keyword stuffing is a black hat seo technique. So do not over optimize meta descriptions. This is a very important thing in making your post seo and user friendly . We have written aticle on adding meta tags to blogger blogs.

permalink structure



Permalinks are the silent killers. Some bloggers won't aware of permalinks. This is must avoid mistake. We think this is not necessary, but there are necessary. Permalinks can change the positions of blog posts in search engines.
The example of bad permalink:

 http://maintainablog.blogspot.com/2013/12/12/blogspot-seo-tips-to-rank-higher-in-search-engines.html

In the above one You can see stop words like to, in etc. These words will affect the seo of your blog.

So optimization of permalink is very good seo practice which you must use on your blog


keyword density



Keyword density is the risky thing in on- page seo optimization. Because even white hat seo turns into black hat seo in keyword density. Bloggers must be aware of keyword density. In One post, I have tried to increase keyword density by 3.5%, then my blog post not got indexed, then I submitted the url again. It is indexed, but not ranked. The blog post is in the page of 36 in google. Then I have understood that keyword density is a very important task. It is the main part of blogspot seo optimization. We maintain a keyword density of 1.5 to 2 % in this blog.


interlinking



Interlinking is the main aspect in the on-page seo. We must interlink our blog posts. But unnecessary interlinking is a spammy technique. Googlebot will crawl your site better when you interlink posts. This will improve the seo of blogspot posts. So this is the the main blogspot seo trick to rank higher. 

But why interlink ? 

Interlinking helps the bloggers to get properly indexed and to rank higher. Have you ever think about wikipeia. All blogs must give up when wikipedia is their opponent. Because their interlinking strategy is very good. They will be in the top of google because of imterlinking. For better understanding, Go to wikipedia.

Alt tags



Googlebot's are blind when it comes to images. They cannot read your images. So we must use an alt tag to rank higher with images. But tech blogs won't get much traffic from images. An alt tag is a HTML tag placed in the image. To add an alt tag in blogspot, Go to the post and select a image. Then go to edit html, And add alt tag.

Always rename the images like

Blogspot seo tricks.jpeg is optimized when compared to Img-00517.jpeg.Image optimization is a very nice task in blogspot seo techniques.


A simple guide on on-page seo



1. Place the keyword in post title 

2. place the keyword in meta description 

3. place the keyword in permalink 

4. place the keyword in h2 tag 

5. place the keyword in first 100 words of post 

6. Place the keyword in alt tag. 

7. Maintain a good keyword density like 2% 

8. Remove stop words from permalink
 
9. interlink to old blog posts 

10. Build some high quality backlinks.